Share of voice
AI mention frequency across every competitor, per engine, with trend lines.
[ solutions · competitive lens ]
Benchmark your AI visibility against competitors
Understand where competitors outperform you across citations, mentions, authority signals, and AI recommendations, and exactly what to ship to close each gap.
[ competitive overview ]
Every competitive signal, side by side
Visibility, citation share, mentions, and recommendation rate, at a glance, per engine.
Competitive benchmark
147 prompts · 6 enginesLast 30 days
| Brand | Citation share | Mentions | Recommendations | Δ vs. you |
|---|---|---|---|---|
YbYour brand | 24% | 87 | 12 | You |
CACompetitor A | 38% | 142 | 31 | +14% |
CBCompetitor B | 21% | 74 | 9 | -3% |
CCCompetitor C | 11% | 41 | 4 | -13% |
CDCompetitor D | 6% | 19 | 2 | -18% |
Illustrative benchmark, your real Lens compares citation share, mentions, and recommendations across every competitor and engine you track.
[ competitive analysis ]
Six views, built for operators
Citation comparison
Who's being cited, how often, and from which pages.
Content gaps
Prompts where competitors win and you don't appear, and the missing signal.
Authority gaps
EEAT, schema, and off-site signal scoring per competitor.
Recommendation analysis
How often each brand is championed by name vs. merely listed.
Emerging competitors
New entrants flagged the moment they break into the top three sources.
[ gap detection ]
Opportunities your team usually never sees
Content gap
Comparison content for "alternatives to [category leader]"
Competitor A ranks #1 on 14 "alternative to" prompts. You have no comparison content on the topic.
See the fix pathEntity gap
Missing sameAs links to product entity
Competitor B has a fully linked entity graph. You're missing sameAs anchors to Crunchbase, G2, and Wikipedia.
See the fix pathAuthority gap
No EEAT signals on long-form blog
Authority signal lag is closing your gap with Competitor B on 9 informational prompts.
See the fix pathWhitespace
"GEO for Shopify" prompts have no clear leader
11 prompts in this cluster show no consistent recommendation. First-mover advantage open for ~6 weeks.
See the fix path[ strategic recommendations ]
From insight to ranked moves
Each gap becomes a ranked move with expected citation lift attached.
Ranked strategic moves
Scored by expected lift- vs. Competitor A+11% citation share
Publish "alternatives to [leader]" comparison hub
Ship 8 comparison pages with answer-shaped sections + Product schema. Targets the 14 prompts where Competitor A currently leads.
- vs. Competitor B+6% citation share
Complete entity graph with sameAs and Organization JSON-LD
Add sameAs anchors to Crunchbase, G2, Wikipedia, and LinkedIn. One-click apply via the Shopify or WordPress integration.
- vs. category+8% mention share
Claim the "GEO for Shopify" whitespace cluster
11 prompts with no dominant source. Publish a topical authority hub now; the first-mover window is open for ~6 weeks.
See your competitive AI visibility gap
Run a free competitive benchmark against up to five competitors, citation share, content gaps, and the ranked moves to close them.
[ growth opportunities ]
Quick wins competitors haven't shipped
Claim 1 whitespace cluster
8 pages · 1 sprint
+8% share of voice
Close 1 authority gap
Schema + EEAT · 1 week
+5% citation rate
Reverse 1 share decline
Refresh 6 stale posts
Stabilize trajectory
[ benefits ]
What Lens unlocks
Decisive moves
Exact citation, mention, and recommendation deltas, and which gap to close first.
Catch share shifts early
Spot inflections when they happen, not when the quarter tells you.
Win category-defining prompts
See who's winning the 20-40 prompts that drive 80% of consideration.
Claim whitespace first
Find prompt clusters with no clear leader, move before the field crowds in.
Competitive Lens FAQs
How competitive AI benchmarking works.
A side-by-side comparison of how often you and your competitors appear in generative AI answers, across mentions, citations, and recommendation rate, for the prompts that decide consideration.
We auto-suggest competitors AI engines already cite alongside you. Add, remove, or pin any brand. Pro tracks up to five; Max is unlimited.
Share of voice is mention frequency. Citation share is whether your URL is actually linked or quoted. Both matter: one is awareness, the other is traffic and authority.
Yes. Lens surfaces the signal causing each gap, schema, content depth, EEAT, entity graph, and each one resolves into a ranked fix.
We watch the source list each AI engine cites. When a new brand surfaces in the top three over multiple runs, it's flagged with a confidence score.
Yes. Per-engine, per-region, and per-prompt breakdowns are first-class, so you can see whether your gap is global, local, or model-specific.
A content gap is a topic competitors win and you don't appear for. An authority gap is a topic where you have content but lack the trust signals to be cited.
Yes. Recommendation rate is tracked separately from mentions because being championed is different from being merely listed.
Each gap becomes a ranked move with expected citation lift relative to the specific competitor you're closing the gap against.
Yes. Branded PDFs and shareable URLs with citation share, gap analysis, emerging competitors, and ranked moves.
Snapshots reflect the engine runs at audit time. Saved workspaces re-run on your schedule, with alerts on threshold changes.
Full Competitive Lens unlocks on Pro and Max. Starter includes baseline competitive context inside the visibility report.
[ start free ]
See where you trail, and close it
Run a free benchmark: citation share, gaps, and ranked moves in under a minute.
[ Explore more ]